In 2018, PURE was the first PR & Influencer Marketing agency worldwide to launch its own content creator app: Fetch. The app was launched to streamline the communication with content creators. Fetch links brands to content creators. The digital showroom feature is the unique selling point using a pull-strategy instead of a push- strategy to create natural and authentic content.
In 2023, after launching the Fetch app, PURE launched ‘Fetch the agency’. A talent management platform bringing together Belgian best content talents and brands. The Fetch portfolio consists of carefully selected content creators, makers and UGC creators with a focus on Belgian reach and engagement.
PURE is a member of SERMO, a global network of PR & Influencer Marketing agencies.